• 7th August 2017

How to improve the quality of your content?

Before jumping into the growth hack tactics, to grow your social media you should sit and really think about your content. Even if you assume you have the perfect content pieces guess what…you don’t.

Do you analyze which content had the best performance? In most cases, the answer is no, and there is a good reason for that, it’s time-consuming. As a small business owner or entrepreneur with a hectic schedule, you need practical tools and tips that will help you boost the engagement of your blog and drive relevant traffic to your website.

Blogging can be tough and complicated, I discovered. You need to read a lot, find the good sources and combine all of the pieces into one solid article. Struggling with my schedule and time, I decided to take concrete actions to solve the issue. I thought If I make the perfect combination of tools and use them when I create the weekly blog, I will increase quality and save some time for other marketing activities. I did my homework by conducting in depth research and found these three amazing tools:

  1. After the Deadline

This tool is my personal favorite. It’s a free language checker that will improve the style, grammar and the spelling of your blog significantly. It’s actually a very smart tool that even suggests words that you can use and alternatives that can improve the meaning of the sentence. What I like the most, is the fact that it uses artificial intelligence to make the right suggestion. It will save you a lot of time, plus it’s available as Chrome plug in. In other words, their assistance will apply to anything you write in your browser. Amazing!

  1. Jargon Buster

The problem I had for so long is now solved with one click. Jargon Buster will help you in identifying jargon words. I always write without stopping or rereading. I like to follow my thoughts and then read the whole piece in the end. When I do that I am a bit surprised by the volume of the same words I use.  This tool helps me a lot because I can now for free check my content for overly used buzz words and corporate speak.  Problem solved. I sleep better now.

  1. Grammarly

And of course, the legendary Grammarly. The best friend to every blogger, account manager, and writer. I use Grammarly constantly. They even send monthly stats that show how your writing skills improved over time. I don’t have a bad word to say about this tool. It really helped me a lot with my blogs. It’s super easy to use too. Just copy and paste your blog in Grammarly’s text box and watch how quality increases. It’s available as a Chrome extension and if you pay for their services you will get even more advanced features and help.

Even though these tools won’t help you with content strategy, they will give you the most valuable gift – time! The less time you spend on creating your blog, the more time you will have for performance analysis and action plans. As an entrepreneur, you know that every minute is important. These tools will help you of course, but if you think that your content needs revamping and reviving our team is here for you. We are experienced in helping small business in developing a content strategy and build social media presence around that. Want some advice? Drop us a line here: [email protected]

About us and this blog

Colour Me Social provides businesses with a low cost, flexible, fixed price social media management solution, ensuring that you can have the best quality engagement and brand awareness without the cost and commitment of hiring a permanent resource. 

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