The key to your success lies in the quality of your Growth Hack Strategy

The fuss around the growth hacking concept these days is unbelievable. Every entrepreneur and startup is in a hurry and in need of immediate results in terms of social media growth. Growth [...]

Why developing a Marketing Persona is the best thing you can do for your Start Up

What is a marketing persona? First, let’s define a marketing persona. A marketing persona is a fictional character you have to develop in order to characterise the key traits of a [...]