Before we start elaborating on the reasons why a social media presence is important for every business, we need to look at a few familiar but overlooked facts by the business community. According to Hubspot, 74% of people say they use Facebook for professional purposes. Content consumption on Facebook has
Never underestimate organic share and reach Ever since Facebook introduced the improved ads manager and business power editor, marketers are going crazy over paid ads.  The tools made small business owners think that they could achieve anything they imagined by paying few extra pounds monthly. It is true that paid
Linked In is one of the social media networks, that managed to survive technology changes, market turbulences, and people’s preferences. It is a really specific social network designed for the business community. Co – founded by Reid Hoffman, the site which was launched in May 2003, currently has over 300
What is the difference between internet marketing and traditional marketing? There are a lot of differences of course, like the goal of the strategy, the promotional channels used etc. Over time, the gap between the internet and traditional marketing got smaller. Nowadays, we can even say that internet marketing is
Before jumping into the growth hack tactics, to grow your social media you should sit and really think about your content. Even if you assume you have the perfect content pieces guess what…you don’t. Do you analyze which content had the best performance? In most cases, the answer is no,
Facebook Ad visuals: Cycle of pain or creativity? It depends on what type of person you are. If you enjoy being creative and expressing yourself, then you’ll love developing the visuals. If you are not naturally a person who wants to spend hours compiling nice imagery and catchy wording, not